It was just over a year ago at Sea Otter, when Jason and I met Mike Dion and Hunter Weeks, producers of Ride The Divide. They were at the event to promote their new film which at that time neither of us had yet seen. We had a short conversation at the Salsa booth. Who'd have guessed where it would all lead?
Ride The Divide hit the screens and started earning praise. For those that haven't seen it, I'd encourage you to track it down and check it out. Salsa put on a Minneapolis showing last summer which was a heck of a lot of fun. RTD takes the audience not just to the Great Divide Route, or to the race, but into the minds of some of the very human athletes trying to ride it.
I'll share a short story. My son Jordan, who was 13 at the time, is not a cyclist. Sure, he rides a bike to get to his friend's house but he isn't one to go out and go for a mountain bike ride (or any ride for that matter). My guess (and hope) is that he will come to it on his own someday. We left the Minneapolis RTD showing when it was finished and Jordan says, 'Someday I'm going to do that." And my lady and I look at each other and I ask, 'Do you mean ride it?'. And Jordan responds 'Ride it. Or film it."
That is a quick summation of what I feel Mike Dion and Hunter Weeks have accomplished with RTD.
My hope, and Salsa's I suppose, is that they'll continue to do more of the same with their followup film The Path.
Late last year Mike approached us about the possibility of Salsa helping to sponsor a film. Neither Jason or I flinched and the discussions began. I flew out to Colorado this past winter to meet with Mike, Hunter, and Matthew Lee ('star' of RTD but more importantly a really nice, really good bike rider). We spent a few days in a cabin outside Del Norte discussing film possibilities, snowshoeing, skiing, shooting some video, and even taking in a wee bit of whiskey. A few weeks later, Mike came out to Minnesota and we took him up to our North Shore for a few days of snowbiking, further discussions, and a wee bit of Jagermeister drinking.
The Path, a film about bike-packing around the world, starts filming this summer. Salsa is pleased to be a part of it. -Kid
FOR IMMEDIATE RELEASE:
THE PATH, A FILM ABOUT BIKE-PACKING AROUND THE WORLD, STARTS FILMING THIS SUMMER
Award-winning filmmakers Mike Dion and Hunter Weeks, producers of 2010’s hit bike adventure film, Ride the Divide, announce production this summer on a new adventure film called The Path, to be released spring/summer 2012.
The duo are teaming up with Salsa Cycles, a cycling brand that embraces the spirit of adventure in bicycling. Salsa will be presenting sponsor of The Path.
Ride the Divide gave viewers an insider’s look at the magnificent beauty along the Rocky Mountains and a glimpse into the mind of an Endurance Mountain Bike Racer. Where Ride the Divide started, The Path continues.
Filming will take place across four continents and feature Matthew Lee, three-time, record-holding Tour Divide Race finisher and ultra-endurance athlete Kurt Refsnider, who will be gunning for Lee’s record during this year’s race.
Setting a new bar with cycling films, The Path will tackle deeper philosophical ideas. “Yes, the path is a trail but it’s also a big idea—a decision we all make,” Dion observed. “What path are you currently on? What path do you want to be on? Am I living life to the fullest? The Path will bring those questions to life.”
The film will be a beautiful, visual exploration of grand adventures by bike, exploring the landscapes, cultures and people on many levels.
“Salsa’s mission is a perfect match for the film’s concept,” said Jason Boucher of Salsa Cycles. “Bikes allow people to interact with and experience the world in ways not possible by other forms of transportation. Bicycles enrich our lives and our experiences. We are excited to sponsor The Path and help a broader audience discover just that.”
The producers are committed to positive change by investing in the environment and promoting the joy of riding a bike. A percentage of proceeds from The Path will go to 1% for the Planet and Adventure Cycling Association. “We hope this project will inspire people to take a conscious stand for good in the world and their own life,” added Dion.
Salsa Cycles and the producers are developing a world-wide theatrical tour starting spring 2012. Stay current with project updates and content from the field while the crew is on location via the website, Facebook and Twitter.
‘I see my path, but I don’t know where it leads. Not knowing where I’m going is what inspires me to travel it’ --Rosalia de Castro