Interbike Shakedown

What did we do about it? We went for a ride on our bikes. Our whole crew got out and turned the cranks on our new bikes before loading them on the truck leaving for the Outdoor Dirt Demo in Bootleg Canyon. It was a perfect morning, not too hot. It was a great way to work out the last details, answer questions about new products, and reduce the stress level. I know folks are eager to see our new stuff. We'll be sharing it with everyone in a few days. Until then, here are a few fun photos from today.

David left EARLY to get to the ride spot and needed to make a few stops along the way.

Nine of us filed through the sweet flowing single track of Lebanon Hills.

Mailen chasing down Tornado Tim

Meiser flying by. He also got a new nick name today, but we can't share it until next week when we show the bike he is riding.

Gabrys going big while chasing down Mark Rane

All in all it was a great way to start the day. We got back to work and quickly proceeded to get the trucks loaded, return calls, answer emails and max out our day with meetings. Still, I gotta say that there is no better way to prep for Interbike than a quick ride with your friends and coworkers on product that you developed. Nope. Nothing better.

Next week can't come soon enough. We'll be showcasing new product here all next week. Stay tuned.

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Jason Boucher

Jason Boucher

Growing up as a Minnesota farm boy, I developed an appreciation and love for land and open space. This appreciation has fostered two passions, cycling and photography. Both of these passions provide freedom, encourage me to explore and foster creativity. More importantly though, my journey with a bike and a camera reminds me that the world is big and I am small.


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Jeff | September 14th, 2010

Great shots, makes me miss all the great riding back there!

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Spiny Mouse | September 14th, 2010

OK, I see two El Mariachis.  One is a single speed with a blue fork and the other is geared and has a black fork.  Nice teaser, but hardly anything surprising, since you guys designed the frame to do either.  But it is nice to think that you’ll be selling complete bikes with each configuration.  You won’t disappoint, will you?

And then there’s that green bike… an Ala Carte?

Spiny Mouse

Jason | September 15th, 2010

Good luck with Interbike prep, and great shots Jason! I am more than a little interested in what Joe’s new nickname will be, but MORE interested in what he’s riding! ;)

Good luck, have fun, and have a few complimentary beers that someone not me is paying for.

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Curious | September 15th, 2010

Could that green bike be a women’s specific Fargo? My girl would like that. You guys are killing me with all the teasing.


Gnat | September 15th, 2010

Thanks folks.  By the way, this post wasn’t meant to be a sneek peak post but I understand why folks think it is.  It was really aimed at when things are crazy, it’s always good to go for a bike ride.

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jp | September 15th, 2010

We want Casseroll!  We want Casseroll!

cody | September 15th, 2010

I spy a FS 29er.

MG | September 15th, 2010

Looks like it was a great ride… Have a great time at Interbike! 


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Mackerel | September 15th, 2010

jp you’re Casseroll crazy man. That makes 2 of us…

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CJ | September 15th, 2010

Ditto on the FS 29er
Looks Big Mama esque but I can only make out the seat stay so too early to tell what you guys are up to….
Nothing like a good ride to replenish ones spirit.
Good luck with Interbike!

JayP | September 16th, 2010

joe’s front triangle, maybe, looks like a pretty green…..can’t wait to see you all and what your rolling out for 2011. stoked on Adventure by Bike!!

more companies should do exactly what you just did…i am suggesting it tomorrow!!!

Keyaan | September 21st, 2012

Thanks Annie Laurie for helping me to find the information. I agree with you that the link was not easy to recognize as that. Perhaps using SCHEDULE OF EVENTS would be a better link header for accessing the pdf file?

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