Justin Julian

Salsa General Manager

What kind of cyclist are you?
Mountain biker to the core.  I prefer longer point-to-point style riding these days.  Tickles my fancy more than the 2-hour afternoon ride session.

How long has cycling been a part of your life? When did it become more than just “riding a bike”?
I have been pedaling on two wheels since I was 3.  It became more when I really started racing BMX to support my moto habit.  Then in 2001 I set out to open my first bicycle shop.  What a ride since then.

The cycling accomplishment you’re proudest of to date?
The ride that sticks in my brain the most is the ride in Germany we accomplished a couple of years ago.  Point to point, full of history, with great friends.  What more can you ask for?

Favorite place you’ve been on a bike so far?
Alaska and Germany.

Favorite place to daydream about that you haven’t yet ridden?
A Canada floatplane hut-to-hut trip.

How do you describe what the bicycle means to you?
Outside, fun, discipline, camaraderie, family, health.

How will your future as a cyclist unfold?
For the foreseeable future of my cycling will revolve around adventures with my sons as they grow into cyclists themselves.

Who inspires you and your riding?
Everyone that does something that catches my attention.

Favorite Salsa model and why?
Fargo.  After all my bikes come and go with updates and new products, it is the bike that always stays in my fleet.  I can’t imagine not having one.

Favorite pre, during, and post ride/race food and bevvies?
I usually forget to eat before, and then forget to munch during, and follow those mistakes with a beer or three to drink away my pain.

When you’re not cycling… 
Riding motorcycles, hunting, or fishing with my boys.

What don’t you leave home without on a ride?
Hydration pack.  It has my list of must haves already tucked away nicely inside.